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Sales managers whose income is based on a percentage of their salespeople's commission are apt to give training to new employees a low priority.

A) True
B) False

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Line executives are not as popular as staff trainers in industrial and consumer products companies because:


A) they are often unable to communicate information to others.
B) they are usually preoccupied with current sales problems.
C) they may not take the time to do a good job.
D) all of the above.
E) none of the above - the statement is false.

F) D) and E)
G) B) and C)

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Regardless of management's philosophy towards training, it is always a mistake not to follow-up on the training after it is completed.

A) True
B) False

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The most common method of evaluating training programs is by:


A) subsequent sales performance.
B) field attitude and performance evaluations.
C) a written critique of its contents by group participants.
D) subsequent profit analysis.
E) customer reactions.

F) D) and E)
G) A) and D)

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All of the following sales training topics are discussed in your text except:


A) financial reporting.
B) body language.
C) eye movements.
D) identification of people's decision-making styles.
E) listening skills.

F) B) and C)
G) A) and E)

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Individual sales training programs may be designed to accomplish which of these specific objectives?


A) time management
B) territory management
C) product knowledge
D) company orientation
E) all of the above

F) A) and B)
G) None of the above

Correct Answer

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A disadvantage of decentralized sales training is:


A) increased travel expenses.
B) inconsistency in sales training.
C) instructional expenses.
D) lack of realism.
E) both b and d of the above.

F) All of the above
G) C) and E)

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Which of the following statements about sales training is true?


A) Generally, top management is the most supportive for any type of sales training program as compared to all other groups in an organization.
B) When revenues and profits are down, as compared to other periods, sales training programs are usually one of the last areas to find their funding reduced.
C) Writing down specific and measurable objectives increases credibility of a sales training program.
D) One thing that should never be used to determine the content of a sales training program is attitudinal information gathered from salespeople
E) When the human resources department determines sales training needs, only field sales managers need to be contacted for their input because they work in such close proximity with the sales force.

F) D) and E)
G) A) and B)

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Training methods available for use include all of the following except:


A) lectures.
B) case discussions.
C) role playing.
D) practice trainee supervision.
E) demonstration.

F) B) and C)
G) C) and E)

Correct Answer

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To enhance product knowledge and teamwork among its new sales recruits, Whirlpool developed a program where all of the recruits would live together in a house (prior to being deployed in the field) to learn about the company's products by actually using them on a daily basis. This type of training can be classified as:


A) centralized training.
B) decentralized training.
C) on-the-job training.
D) government training.
E) consultant training.

F) None of the above
G) B) and D)

Correct Answer

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Organizations are able to accurately and objectively measure the bottom-line effects of sales training.

A) True
B) False

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Training should really only focus on improving the performance of below average salespeople.

A) True
B) False

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